FABIO GRATTON
FABIO GRATTON:
Co-Founder and Chief Innovation Officer, Ignite Health
Fabio Gratton is the co-founder and Chief Innovation Officer of Ignite Health, one of the leading digital healthcare agencies in the US. During his 14-year career in digital marketing Fabio has worked with some of the largest pharmaceutical and medical device companies in the world– including Medtronic, Merck, Pfizer, Roche, Genentech, Bausch & Lomb, and Abbott. Along the way Fabio (a self-described gadget-geek, hard-cord gamer, and movie-junky) has helped create a ground-breaking, award-winning animated series for people living with HIV, created the first sim-style game for children living with diabetes, and led the unprecedented FDASM movement — an online twitter-fueled initiative that brought together agencies and pharmaceutical companies to discuss, debate, and share ideas regarding the impending FDA guidelines on the use of the Internet and social media.